Keynote Speech

Dr. Young Gull Kwon

 The Ultimate Choice : ABC Design
 2014. 12. 10(Fri) 15:10 ~ 16:40

Abstract :
On the threshold of the 21st century, people said it will be the era of 3 Ds. First is biotechnology DNA. Second
is new DIGITAL technology which brings dramatic changes in people lives. Third is DESIGN which brings out
spirit of the object and creates newness to it. However the amazing thing is design, which should be the
engine of the era, turned out to be the main cause of disruption of ecosystem of global environment.

In order to reflect on design dysfunction, ‘Green Design’, ‘Sustainable Design’, ‘Eco-Design’ were discussed, and ‘Biomimicry Design’, ‘Symbiosis Design’, ‘Parametricism’ were brought up as alternative ways. However, they
focused on specific problems at specific circumstances of global environment, therefore they could not become the alternative solution to heal and recover the overall environment. I suggest as an alternative solution, and
the definition and nature properties are as follow:

-ABC Design is the first objective aims for nature and human health
-ABC Design is conceived and designed to nurture and cultivate
-ABC Design is designed for anyone with togetherness
-ABC Design has occurring properties and oriented toward ev olution
-ABC Design is not about making, it is about cultivating

Mankind can escape from the crisis through the awakening of the ecological environment, and the conversion of design thinking. Therefore, “The Ultimate Choice” is what mankind follows out a course of action. It is a
universal ideology and code of conduct which penetrates into various design domains which categorized by
20th century design experts. ABC Design: Agri-Bio Centered Design! It requires new definitions of design idea,
ideology, knowledge, technology, and new working ethics and social responsibilities. It is the ultimatum that is thrown to designers in our times.

Bio :
Dr. Young Gull Kwon graduated from the Department of Applied Art, College of Fine Arts, Seoul National
University where he also studied Landscape Architecture at the Graduate School of Environmental Studies.
Dr. Kwon then attended the Graduate School of Art and Architecture at the University of California,
Los Angeles where he received an M.A. in Design, and came back to his homeland where he received a
Ph.D. in Architectural Engineering from Korea University.
Dr. Kwon has authored 37 books and publications including ‘Korea Design Agenda 88’, ‘The Language for
Space Design', '55 Topics in Public Design', '16 Issues in Space Design', and 'Color and Design Business' and
has presented numerous papers on space design, public design, and color design at international conferences
at home and abroad.
Dr. Kwon has conducted field surveys in some 680 cities in 75 countries around the globe to research vestiges
of space culture and human behavior. In particular, he has presented many comparative studies featuring
typological analyses between Korea, China, and Japan.
Dr. Kwon was Dean of the College of Fine Arts at Seoul National University, and also served as Deputy Mayor
and Chief Design Officer of the Seoul Metropolitan Government where he led various innovative urban
programs of the capital city. For his accomplishments, he won the Creative Management Award in 2009.
He was decorated with the Yellow Stripes medal of honor conferred by the Korean government in 2007.
In addition to continuing his profession as a professor in the Division of Design, College of Fine Arts at Seoul
National University, and the director of Museum of Art, Seoul National University. Dr. Kwon was also the
Chairman of the Board of the Seoul Design Foundation, President of the Korea Society of Public Design, and
Co-president of the Public Design Forum of the National Assembly of the Republic of Korea, and Member of
Presidential Committee on Green Growth. Dr. Kwon is currently President of Hanssem Co. Ltd.

Prof. Hiroshi Ishii

 Vision-Driven: Beyond Tangible Bits, Towards Radical Atoms
 2014. 12. 11(Thu) 10:20 ~ 11:20

Abstract :
Our vision-driven design research is carried out through an artistic approach. Whereas today's mainstream
Human Computer Interaction (HCI) research addresses functional concerns – the needs of users, practical
applications, and usability evaluation – Tangible Bits and Radical Atoms are driven by vision.
This is because today's technologies will become obsolete in one year, and today's applications will be
replaced in 10 years, but true visions – we believe – can last longer than 100 years.
Tangible Bits seeks to realize seamless interfaces between humans, digital information, and the physical
environment by giving physical form to digital information, making bits directly manipulable and perceptible.
Our goal is to invent new design media for artistic expression as well as for scientific analysis, taking
advantage of the richness of human senses and skills – as developed through our lifetime of interaction
with the physical world – as well as the computational reflection enabled by real-time sensing and digital
Radical Atoms takes a leap beyond Tangible Bits by assuming a hypothetical generation of materials that can
change form and properties dynamically, becoming as reconfigurable as pixels on a screen. Radical Atoms is
the future material that can transformits’shape, conform to constraints, and inform the users of their
affordances. Radical Atoms is a vision for the future of human-material interaction, in which all digital
information has a physical manifestation so that we can interact directly with it. Even though we may need to wait decades before atom hackers (material scientists, self-organizing nano-robot engineers, etc.) invent the
enabling technologies for Radical Atoms, we believe the exploration of interaction design techniques can begin today.
I will present the trajectory of our vision-driven design research from Tangible Bits towards Radical Atoms.

Bio :
Hiroshi Ishii is a Jerome B. Wiesner Professor of Media Arts and Sciences at the MIT Media Lab.
He was named Associate Director at the Media Lab in May 2008. He is co-director of the Things That Think
(TTT) consortium and director of the Tangible Media Group. He founded and currently directs the Tangible Media Group pursuing new visions of Human Computer Interaction (HCI):"Tangible Bits” and "Radical Atoms.”
Prof. Ishii and his team have presented their vision of "Tangible Bits" and "Radical Atoms" at a variety of
academic, industrial design, and artistic venues (including ACM SIGCHI, ACM SIGGRAPH, Cannes Lions Festival, Aspen Ideas Festival, Industrial Design Society of America, AIGA, Ars Electronica, Centre Pompidou, and
Victoria and Albert Museum,) emphasizing that the development of vision requires the rigors of both scientific and artistic review. A display of many of the group's projects took place at the NTT InterCommunication Center (ICC) in Tokyo in the summer of 2000. The following year, a three-year-long exhibition titled "Get in Touch"
featured the Tangible Media group's work at Ars Electronica Center (Linz, Austria) from September 2001
through August 2004. Prof. Ishii was elected to CHI Academy by ACM SIGCHI in 2006.
Prior to joining the MIT Media Lab from 1988-1994, Prof. Ishii led a CSCW research group at NTT Human
Interface Laboratories Japan, where his team invented TeamWorkStation and ClearBoard. Prof. Ishii was a
visiting assistant professor at the University of Toronto, Canada from 1993-1994. He has also received several
degrees in engineering, including a B.E. degree in electronic engineering, M.E. and Ph.D degrees in computer
engineering from Hokkaido University, Japan, in 1978, 1980, and 1992, respectively.

Neil Trevett

 How Mobile Devices are Revolutionizing User Interaction
2014. 12. 12(Fri) 10:20 ~ 11:20

Abstract :
Mobile platforms and advanced vision sensor capabilities are beginning to transform how the real and virtual
worlds can be merged to enable new classes of user interaction. However, the software community needs to
effectively leverage expanding hardware capabilities if this latent capability is to be unleashed. The Khronos
Group is an industry consortium creating open API standards for parallel computing, advanced graphics, vision and sensor processing on a wide variety of platforms and devices - including OpenGL®, OpenCL™ and
OpenVX™. AT HCIK 2015, Neil will present the latest developments in open, foundational hardware
acceleration and sensor APIs, and the role they can play in the future of advanced UI/UX.

Bio :
Neil is working at the forefront of enabling mobile devices to understand both their environment and their
users for enhanced experiences. A UK native, Neil has been awarded a joint BS from the University of
Birmingham in both Electronic Engineering and Computer Science. Neil has spent 30 years in the 3D graphics
industry and in 1985 became the Head of Graphics Systems at benchMark Technologies. Over several years,
he helped to guide the company through its evolution into DuPont® Pixel and then to go public as 3Dlabs®.
Today, Neil stays busy serving as the elected President of the Khronos Group as well the Chair of the OpenCL™ Working Group. In his “free time”, Neil is the Vice President of Mobile Ecosystem at NVIDIA®, a position he has held since 2005.